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SWEDISH FISH 


SWED-ISH


THE SWEDISH FISH WE KNOW ARE ACTUALLY MADE IN CANADA AND TURKEY
THEIR SCANDINAVIAN HERITAGE MAY BE LOST BUT THEIR NAME LIVES ON
THIS SOCIAL CAMPAIGN HIGHLIGHTS THEIR DELICIOUS & AMBIGUOUS ORIGINS



         



ART DIRECTOR/ILLUSTRATOR: ELLA MASON
COPYWRITER: LUKE STRONG

2024 CLIO AWARD:
GOLD IN STUDENT SOCIAL MEDIA
SHORTLISTED FOR COPYWRITING  
                                                                                                                                                                TOM’S OF MAINE ︎












THANK YOU COME AGAIN